World Mental Health Day

A day for global mental health education, awareness, and advocacy against social stigma. Organised by the World Federation for Mental Health and supported by the WHO.

Newsletter content ideas

Here's what you could include in your internal newsletter around World Mental Health Day:

Share the year's mental health theme from the WHO
Highlight employee assistance and mental health support programmes
Feature tips for maintaining mental wellbeing
Promote mental health first aiders and champions

Subject line ideas

Try these subject lines to boost open rates:

World Mental Health Day: What we're doing this year
It's World Mental Health Day — here's how you can get involved
This week: World Mental Health Day + team news
10 October: World Mental Health Day at [Company]

How to feature this in your newsletter

Plan ahead — Add World Mental Health Day to your content calendar at least 2 weeks before the date so you have time to gather content and images.
Choose your angle — Will you run a dedicated special edition, or include it as a section in your regular newsletter? Bigger events work well as specials; smaller ones fit into your weekly digest.
Involve your people — Ask employees to share their stories, experiences, or ideas related to World Mental Health Day. User-generated content always gets higher engagement.
Include a call to action — Give readers something to do: attend an event, share a message, learn something new, or donate to a cause.

Build your newsletter around World Mental Health Day

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Related dates

Mar

International Day of Happiness

A United Nations-designated day recognising the importance of happiness and well-being as universal goals and aspirations in the lives of people around the world.

Apr

World Health Day

Sponsored by the World Health Organization, this day draws attention to a specific health topic of concern to people worldwide.

May

Mental Health Awareness Week

Hosted by the Mental Health Foundation, this week raises awareness of mental health issues and mobilises efforts to support mental wellbeing.

Jun

World Bicycle Day

A United Nations-designated day recognising the uniqueness, longevity, and versatility of the bicycle as a simple, affordable, and environmentally sustainable means of transport.

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