Feb

14

Cultural Recurring annually

Sunday 14 February 2027

Valentine's Day

Valentine's Day on 14 February is a celebration of love and affection, widely marked with cards, flowers and small gestures. Many people now also use it to appreciate friends and colleagues.

Content kit

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Newsletter blurb

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14 February is Valentine's Day. Rather than romance, we are using it as an excuse to show some appreciation at work. Is there a colleague who helped you out recently, covered for you, or simply makes the week better? Send them a quick thank-you note or a message on [link to recognition channel]. It takes thirty seconds and it is the kind of thing people remember. We will share a few favourites, anonymously if you prefer, in the next newsletter.

Slack / Teams post

For the company channel on the day.

Valentine's Day is coming up, so let's keep it friendly and send a quick thank-you to a colleague who has helped you out lately. Shout-outs welcome in this thread.

Talking points

For managers and team leads.

- Frame the day around appreciation for colleagues, not romance. - Model it by thanking someone on the team publicly. - Keep any activity optional and low-key.

Tone note

How to pitch it.

Keep it about friendship and appreciation, since romantic themes can feel awkward at work and the day can be hard for people who are single, separated or grieving. Make any activity entirely optional.

Turn this into this week's issue

Drop Valentine's Day into a ready-made newsletter template, add your team's news, and send it from your own inbox.

Turn this into this week's issue

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Newsletter content ideas

Here's what you could include in your internal newsletter around Valentine's Day:

  • Share appreciation messages between teams
  • Feature 'what we love about working here' quotes
  • Highlight team bonding activities
  • Run a fun office poll about favourite team traditions

Subject line ideas

Try these subject lines to boost open rates:

  • Valentine's Day: What we're doing this year
  • It's Valentine's Day — here's how you can get involved
  • This week: Valentine's Day + team news
  • 14 February: Valentine's Day at [Company]

How to feature this in your newsletter

  1. Plan ahead — Add Valentine's Day to your content calendar at least 2 weeks before the date so you have time to gather content and images.
  2. Choose your angle — Will you run a dedicated special edition, or include it as a section in your regular newsletter? Bigger events work well as specials; smaller ones fit into your weekly digest.
  3. Involve your people — Ask employees to share their stories, experiences, or ideas related to Valentine's Day. User-generated content always gets higher engagement.
  4. Include a call to action — Give readers something to do: attend an event, share a message, learn something new, or donate to a cause.

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