St Patrick's Day

St Patrick's Day is held on 17 March and celebrates Ireland's patron saint and Irish culture. It is a public holiday in the Republic of Ireland and a bank holiday in Northern Ireland.

Content kit

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Newsletter blurb

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17 March is St Patrick's Day, celebrated by Irish communities and friends of Ireland around the world. It's a public holiday in Ireland and Northern Ireland, so colleagues there may be off, and it's worth checking availability before booking meetings. If you'd like to mark it, share a favourite Irish book, song or place in [channel]. And to our colleagues in Ireland and Northern Ireland, enjoy the day.

17 March is St Patrick's Day, celebrated by Irish communities and friends of Ireland around the world. It's a public holiday in Ireland and Northern Ireland, so colleagues there may be off, and it's worth checking availability before booking meetings. If you'd like to mark it, share a favourite Irish book, song or place in [channel]. And to our colleagues in Ireland and Northern Ireland, enjoy the day.

Slack / Teams post

For the company channel on the day.

Happy St Patrick's Day. Colleagues in Ireland and Northern Ireland are on a public holiday, so replies may be slower.

Happy St Patrick's Day. Colleagues in Ireland and Northern Ireland are on a public holiday, so replies may be slower.

Talking points

For managers and team leads.

- Check who is off in Ireland and Northern Ireland and plan cover. - Celebrate Irish culture without leaning on stereotypes. - Keep any social plans inclusive, with options that aren't centred on drinking.

- Check who is off in Ireland and Northern Ireland and plan cover.
- Celebrate Irish culture without leaning on stereotypes.
- Keep any social plans inclusive, with options that aren't centred on drinking.

Tone note

How to pitch it.

Celebrate Irish culture warmly but avoid stereotypes, particularly about drinking. It is also a religious feast day for some, so keep it respectful.

Celebrate Irish culture warmly but avoid stereotypes, particularly about drinking. It is also a religious feast day for some, so keep it respectful.

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Subject line ideas

Try these subject lines to boost open rates:

St Patrick's Day: What we're doing this year
It's St Patrick's Day — here's how you can get involved
This week: St Patrick's Day + team news
17 March: St Patrick's Day at [Company]

How to feature this in your newsletter

Plan ahead — Add St Patrick's Day to your content calendar at least 2 weeks before the date so you have time to gather content and images.
Choose your angle — Will you run a dedicated special edition, or include it as a section in your regular newsletter? Bigger events work well as specials; smaller ones fit into your weekly digest.
Involve your people — Ask employees to share their stories, experiences, or ideas related to St Patrick's Day. User-generated content always gets higher engagement.
Include a call to action — Give readers something to do: attend an event, share a message, learn something new, or donate to a cause.

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