Random Acts of Kindness Day

An unofficial holiday encouraging people to practise kindness and perform good deeds for others without expecting anything in return.

Newsletter content ideas

Here's what you could include in your internal newsletter around Random Acts of Kindness Day:

Launch a kindness challenge across teams
Share stories of colleagues going above and beyond
Feature ideas for small acts of kindness in the workplace
Highlight the company's charitable initiatives

Subject line ideas

Try these subject lines to boost open rates:

Random Acts of Kindness Day: What we're doing this year
It's Random Acts of Kindness Day — here's how you can get involved
This week: Random Acts of Kindness Day + team news
17 February: Random Acts of Kindness Day at [Company]

How to feature this in your newsletter

Plan ahead — Add Random Acts of Kindness Day to your content calendar at least 2 weeks before the date so you have time to gather content and images.
Choose your angle — Will you run a dedicated special edition, or include it as a section in your regular newsletter? Bigger events work well as specials; smaller ones fit into your weekly digest.
Involve your people — Ask employees to share their stories, experiences, or ideas related to Random Acts of Kindness Day. User-generated content always gets higher engagement.
Include a call to action — Give readers something to do: attend an event, share a message, learn something new, or donate to a cause.

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Related dates

Mar

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Apr

World Health Day

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May

Mental Health Awareness Week

Hosted by the Mental Health Foundation, this week raises awareness of mental health issues and mobilises efforts to support mental wellbeing.

Jun

World Bicycle Day

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