Mar

20

Wellness Recurring annually

Saturday 20 March 2027

International Day of Happiness

The International Day of Happiness, recognised by the United Nations, takes place on 20 March each year. It highlights the importance of happiness and wellbeing in people's lives.

Content kit

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Newsletter blurb

Paste into this week's issue.

20 March is the UN's International Day of Happiness. It is a good moment to pause and notice what makes your working week better, whether that is a supportive colleague, a good walk at lunch or finishing a tricky project. This week, try one small thing that tends to lift your mood, and if you are happy to, share it in [link to channel] so others can borrow the idea. And if things feel heavy at the moment, support is always available.

Slack / Teams post

For the company channel on the day.

It is the International Day of Happiness. What small thing reliably makes your working day better? Share it here and help someone else pick up a good habit.

Talking points

For managers and team leads.

- Ask the team what helps them enjoy their work and listen to the answers. - Celebrate a recent team success, however small. - Remind people where to find support if they are struggling.

Tone note

How to pitch it.

Avoid suggesting everyone should be cheerful on demand, since some colleagues may be going through a tough time. Keep it light, optional and paired with a reminder of available support.

Turn this into this week's issue

Drop International Day of Happiness into a ready-made newsletter template, add your team's news, and send it from your own inbox.

Turn this into this week's issue

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Subject line ideas

Try these subject lines to boost open rates:

  • International Day of Happiness: What we're doing this year
  • It's International Day of Happiness — here's how you can get involved
  • This week: International Day of Happiness + team news
  • 20 March: International Day of Happiness at [Company]

How to feature this in your newsletter

  1. Plan ahead — Add International Day of Happiness to your content calendar at least 2 weeks before the date so you have time to gather content and images.
  2. Choose your angle — Will you run a dedicated special edition, or include it as a section in your regular newsletter? Bigger events work well as specials; smaller ones fit into your weekly digest.
  3. Involve your people — Ask employees to share their stories, experiences, or ideas related to International Day of Happiness. User-generated content always gets higher engagement.
  4. Include a call to action — Give readers something to do: attend an event, share a message, learn something new, or donate to a cause.

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