Mar

28

Seasonal Recurring annually

Sunday 28 March 2027

Clocks go forward (UK)

UK clocks go forward one hour at 1am on the last Sunday of March, moving to British Summer Time. The US changes its clocks earlier, on the second Sunday of March, so the UK-US time difference is an hour shorter in between.

Content kit

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Newsletter blurb

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UK clocks go forward an hour at 1am on Sunday, so we lose an hour's sleep but gain lighter evenings. Most phones and laptops update automatically, but check any manual clocks or alarms. If you work with US colleagues, note that the US changed its clocks earlier in March, so the gap has been an hour shorter and now returns to normal. Take a moment to double-check recurring meetings across time zones.

Slack / Teams post

For the company channel on the day.

Clocks go forward an hour this Sunday in the UK. If you work across time zones, double-check your recurring meetings on Monday.

Talking points

For managers and team leads.

- Remind the team that clocks go forward this weekend and Monday may feel tired. - Check recurring meetings with US and other international colleagues. - Be patient with any scheduling mix-ups early in the week.

Tone note

How to pitch it.

Keep it a light, practical reminder. A gentle nudge about rest and a few days' grace for scheduling slips is all that's needed.

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Subject line ideas

Try these subject lines to boost open rates:

  • Clocks go forward (UK): What we're doing this year
  • It's Clocks go forward (UK) — here's how you can get involved
  • This week: Clocks go forward (UK) + team news
  • 28 March: Clocks go forward (UK) at [Company]

How to feature this in your newsletter

  1. Plan ahead — Add Clocks go forward (UK) to your content calendar at least 2 weeks before the date so you have time to gather content and images.
  2. Choose your angle — Will you run a dedicated special edition, or include it as a section in your regular newsletter? Bigger events work well as specials; smaller ones fit into your weekly digest.
  3. Involve your people — Ask employees to share their stories, experiences, or ideas related to Clocks go forward (UK). User-generated content always gets higher engagement.
  4. Include a call to action — Give readers something to do: attend an event, share a message, learn something new, or donate to a cause.

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