Sep

21

Awareness Day Recurring annually

Tuesday 21 September 2027

International Day of Peace

The International Day of Peace is observed each year on 21 September and was established by the UN. It calls for a day of non-violence and ceasefire around the world.

Content kit

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Newsletter blurb

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21 September is the UN's International Day of Peace. World events can weigh heavily, and some colleagues may be closely affected by conflict. Closer to home, peace looks like treating each other with patience and assuming good intent, especially when we disagree. This week, you might take a minute of quiet reflection, check in on a colleague who may be finding the news hard, or look at the support available at [link to EAP].

Slack / Teams post

For the company channel on the day.

Today is the International Day of Peace. If world events are weighing on you, support is available, and so are your colleagues.

Talking points

For managers and team leads.

- Acknowledge that some colleagues may have family or friends affected by conflict. - Remind the team of the support available, including any employee assistance programme. - Keep it reflective, and avoid taking positions on specific conflicts.

Tone note

How to pitch it.

Keep the message reflective and non-political. Avoid naming particular conflicts or sides, and be mindful that some colleagues may be living with the effects of war through their family or their own history.

Turn this into this week's issue

Drop International Day of Peace into a ready-made newsletter template, add your team's news, and send it from your own inbox.

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Subject line ideas

Try these subject lines to boost open rates:

  • International Day of Peace: What we're doing this year
  • It's International Day of Peace — here's how you can get involved
  • This week: International Day of Peace + team news
  • 21 September: International Day of Peace at [Company]

How to feature this in your newsletter

  1. Plan ahead — Add International Day of Peace to your content calendar at least 2 weeks before the date so you have time to gather content and images.
  2. Choose your angle — Will you run a dedicated special edition, or include it as a section in your regular newsletter? Bigger events work well as specials; smaller ones fit into your weekly digest.
  3. Involve your people — Ask employees to share their stories, experiences, or ideas related to International Day of Peace. User-generated content always gets higher engagement.
  4. Include a call to action — Give readers something to do: attend an event, share a message, learn something new, or donate to a cause.

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