May

20

Awareness Day Recurring annually

Thursday 20 May 2027

Global Accessibility Awareness Day

Global Accessibility Awareness Day falls on the third Thursday of May and encourages people to think about digital access and inclusion. It is a natural fit for anyone who writes, designs or builds content, including internal comms teams.

Content kit

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Newsletter blurb

Paste into this week's issue.

It is Global Accessibility Awareness Day, held on the third Thursday of May. It is a good prompt to make our own communications work for everyone. This week, try one small change: add alt text to images you share, turn on captions in your next video call, or check that text has enough contrast with its background. If you have ideas for making our internal channels more accessible, we would love to hear them at [contact].

Slack / Teams post

For the company channel on the day.

It's Global Accessibility Awareness Day. One quick win: add alt text to the next image you share in chat or a document.

Talking points

For managers and team leads.

- Accessible content helps everyone, not only people with a disability. - Small habits make a difference: alt text, captions, clear headings and good colour contrast. - Ask the team what gets in their way when using our tools and channels, and follow up.

Tone note

How to pitch it.

Keep it practical and lead by example, making sure the newsletter itself uses alt text and accessible formatting. Avoid framing accessibility as a favour to a small group.

Turn this into this week's issue

Drop Global Accessibility Awareness Day into a ready-made newsletter template, add your team's news, and send it from your own inbox.

Turn this into this week's issue

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Subject line ideas

Try these subject lines to boost open rates:

  • Global Accessibility Awareness Day: What we're doing this year
  • It's Global Accessibility Awareness Day — here's how you can get involved
  • This week: Global Accessibility Awareness Day + team news
  • 20 May: Global Accessibility Awareness Day at [Company]

How to feature this in your newsletter

  1. Plan ahead — Add Global Accessibility Awareness Day to your content calendar at least 2 weeks before the date so you have time to gather content and images.
  2. Choose your angle — Will you run a dedicated special edition, or include it as a section in your regular newsletter? Bigger events work well as specials; smaller ones fit into your weekly digest.
  3. Involve your people — Ask employees to share their stories, experiences, or ideas related to Global Accessibility Awareness Day. User-generated content always gets higher engagement.
  4. Include a call to action — Give readers something to do: attend an event, share a message, learn something new, or donate to a cause.

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Related dates

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Autism Awareness Day

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Apr

22

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May

3

World Press Freedom Day

World Press Freedom Day on 3 May is a United Nations day that highlights the importance of a free and independent press. It also honours journalists who have faced danger or lost their lives in their work.

Jun

5

World Environment Day

World Environment Day on 5 June is led by the United Nations Environment Programme (UNEP) and has been held since 1974. It encourages action to protect the environment.
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