Data Privacy Day

Data Privacy Day, known in Europe as Data Protection Day, falls on 28 January. It marks the anniversary of Convention 108, the Council of Europe's data protection treaty, and is a prompt to review everyday privacy and security habits.

Content kit

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Newsletter blurb

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28 January is Data Privacy Day. Protecting the information we hold about customers and colleagues is part of everyone's job, and small habits make a big difference. This week, take ten minutes to check a few things: lock your screen when you step away, use a password manager, be wary of unexpected links or attachments, and only share personal data with people who need it. If something looks suspicious, report it to [IT/security contact].

28 January is Data Privacy Day. Protecting the information we hold about customers and colleagues is part of everyone's job, and small habits make a big difference. This week, take ten minutes to check a few things: lock your screen when you step away, use a password manager, be wary of unexpected links or attachments, and only share personal data with people who need it. If something looks suspicious, report it to [IT/security contact].

Slack / Teams post

For the company channel on the day.

It's Data Privacy Day. Quick check: do you lock your screen when you step away, and do you know how to report a suspicious email?

It's Data Privacy Day. Quick check: do you lock your screen when you step away, and do you know how to report a suspicious email?

Talking points

For managers and team leads.

- Remind the team that protecting personal data is part of everyone's role. - Walk through how to report a suspected phishing email or data incident. - Make it safe to report mistakes quickly, without blame.

- Remind the team that protecting personal data is part of everyone's role.
- Walk through how to report a suspected phishing email or data incident.
- Make it safe to report mistakes quickly, without blame.

Tone note

How to pitch it.

Keep it practical and encouraging rather than fear-based. People are more likely to report mistakes quickly when they aren't worried about blame.

Keep it practical and encouraging rather than fear-based. People are more likely to report mistakes quickly when they aren't worried about blame.

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Subject line ideas

Try these subject lines to boost open rates:

Data Privacy Day: What we're doing this year
It's Data Privacy Day — here's how you can get involved
This week: Data Privacy Day + team news
28 January: Data Privacy Day at [Company]

How to feature this in your newsletter

Plan ahead — Add Data Privacy Day to your content calendar at least 2 weeks before the date so you have time to gather content and images.
Choose your angle — Will you run a dedicated special edition, or include it as a section in your regular newsletter? Bigger events work well as specials; smaller ones fit into your weekly digest.
Involve your people — Ask employees to share their stories, experiences, or ideas related to Data Privacy Day. User-generated content always gets higher engagement.
Include a call to action — Give readers something to do: attend an event, share a message, learn something new, or donate to a cause.

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